The Marketing World Is About to Change

For many, many firms, Winter is coming. The methods they use to reach their market are being (or soon will be) upended by Artificial Intelligence (AI). Cold calling, mailing and emailing will prove to be relatively worthless in fighting against the laser precision of AI. For most, this is a huge problem.

How big is this problem? Forrester Research predicts that ”by 2020, the companies that master Artificial Intelligence will effectively take $1.2 trillion from companies that don’t.
Forrester also notes that 68% of the sale is completed before the buyer ever engages with a salesperson. Which makes sense because the buyer can remain anonymous while researching on the internet. Our technology changes all that.

Our technology makes it possible to identify those who are currently in the market for what you sell before they have even reached out. This gives you incredible power and positions you to dominate your sector. This video describes The Buyer’s Journey, the process of the prospect as he thinks through his buying decision.

Real Technology Delivers Real Results

Our AI technology tracks the online behaviors of over 255 million US Adults. Every day we sort their 50 billion real time behaviors such as URL navigation, keyword search, and content consumption. We match the behaviors up with the identities. This allows us to deliver to our clients in real time, the names and contact information for all those people who are actively researching what they offer. While others may give you a meaningless I.P. address and call it identity resolution, we identify your prospect by name, email and address. As if that was not enough, we also tell you where the prospect is at in their buyer’s journey. This lets you begin a relevant marketing conversation with an interested person. Do you realize what a huge, unfair advantage this gives you?

Contrast this to cold calling and cold emailing, or advertising to the masses which blasts out to a large general population, hoping to hit a person who might respond. Cold calling makes you work through the haystack; our technology gives you insight into the needles.
This technology is real and it is powerful. We are fulfilling on the promise of AI. As Elon Musk recognized, “if your competition is rushing to develop AI and you are not, they will crush you.” The market dominating effects are not an exaggeration.
The way B2B lead gen is done is being transformed and it is happening at a faster and faster rate… There will be a lot fewer winners and many more losers. In 2019, companies whose marketing plan involves cold emailing, cold calling, and mass mailings are sitting ducks. Our clients, armed with the right data, will get to the active prospects and build a relationship before their competition even has a chance to introduce themselves.

Real Technology Delivers Real Results

Our AI technology tracks the online behaviors of over 255 million US Adults. Every day we sort their 50 billion real time behaviors such as URL navigation, keyword search, and content consumption. We match the behaviors up with the identities. This allows us to deliver to our clients in real time, the names and contact information for all those people who are actively researching what they offer. While others may give you a meaningless I.P. address and call it identity resolution, we identify your prospect by name, email and address. As if that was not enough, we also tell you where the prospect is at in their buyer’s journey. This lets you begin a relevant marketing conversation with an interested person. Do you realize what a huge, unfair advantage this gives you?

Contrast this to cold calling and cold emailing, or advertising to the masses which blasts out to a large general population, hoping to hit a person who might respond. Cold calling makes you work through the haystack; our technology gives you insight into the needles.
This technology is real and it is powerful. We are fulfilling on the promise of AI. As Elon Musk recognized, “if your competition is rushing to develop AI and you are not, they will crush you.” The market dominating effects are not an exaggeration.

Marc Cuban says “Artificial intelligence, machine learning – whatever you are doing if you don’t understand it – learn it! Because otherwise you’re going to be a dinosaur in 3 years.”

The way B2B lead gen is done is being transformed and it is happening at a faster and faster rate… There will be a lot fewer winners and many more losers. In 2019, companies whose marketing plan involves cold emailing, cold calling, and mass mailings are sitting ducks. Our clients, armed with the right data, will get to the active prospects and build a relationship before their competition even has a chance to introduce themselves.

DON’T WASTE YOUR MONEY

Focus on the Needles, Forget the Haystack

Imagine you have a stadium full of people and only 30 need your product or service. Are you really going to waste your money talking to the whole stadium when we give you the power to focus on the people who will become your customers? Talk to the people that are in market and in funnel and watch your results soar.

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Contact

Call Us: 480-665-5345
Email Now: Ken@marketsmart.me

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